Resources

Google Update to Phrase Match and BMM phasing out

Paid Search Glossary

SERP Features Over Time

A brief introduction to Search Ads 360

Everything you need to know about Google’s Optimisation Score

What is Google Keyword Planner And How Does It Work?

A Guide to Using Google Ads Editor

What Are Ad Customisers & How Can They Help My Paid Search Campaigns?

The Ultimate Guide to Google’s New Partner Status Requirements